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George Chevalier Lewis



















CREATIVE DIRECTOR


I’m a creative director focused on building human, visually rich brand stories. My background spans graphic design, photography, illustration, and film direction, shaping a holistic approach to visual communication. I create warm, authentic work that blends people-led storytelling with a refined sense of design and composition. Whether working on global campaigns or intimate documentary moments, I aim to make work that connects emotionally, feels culturally grounded, and crafted with care.
















Related

















CREATIVE DIRECTOR & FOUNDER


2021—PRESENT

LOS ANGELES













Related is a creative and production studio I founded in Los Angeles in 2021, built as a nimble, collaborative partner for both global brands and independent companies. Working closely with teams at Microsoft, Square, and Meta, we often integrated directly into in-house creative groups to support product launches, social campaigns, and long-form storytelling. Alongside this, we developed long-term relationships with California-based brands including Cuyana, AKILA, même, and US Blanks, offering end-to-end support from early creative concepts through full production and social rollout. My role spanned creative direction, production oversight, and team leadership, with a focus on shaping brand narratives that feel human, emotionally resonant, and grounded in real life.
RELATED WORK
















WPP Studio

















CREATIVE DIRECTOR


2014—2021

LONDON | HELSINKI | LOS ANGELES














At WPP, I founded and led an in-house creative and production studio supporting multiple group agencies, including Wunderman Thompson and Brand Union. Built initially in London, the studio brought together a multidisciplinary team across 3D, motion, photography, and film, delivering agile, cost-effective work for brands such as Nokia, Shangri-La, Finnair, and Microsoft. In 2017, I expanded the model to Los Angeles, establishing a dedicated photo and production studio in Culver City focused on content for Microsoft Stores and social teams. At a time when brands were increasingly moving toward in-house and hybrid models, this approach offered a smart, collaborative bridge between US and European workflows—lean, connected, and creatively ambitious.
WPP STUDIO WORK